Today, I’m very excited to learn that Nokia has officially announced the company’s first tablet – a Windows 8.1 RT-powered device. My excitement goes far beyond the potential of a great device coming on the market. With Nokia’s entry into the tablet marketplace, we now have a third-party device manufacturer committed to the Windows 8 platform, one who will be able to deliver that innovative punch and marketing prowess. In short, I anticipate that Nokia’s entry will inject the energy and enthusiasm needed to bring Windows 8-powered devices to the forefront of the tablet marketplace, much like their Lumia devices have done in the market for phones.
Now, it’s true that I’ve been accused of being a Microsoft fanboy once or twice, and I openly confess to being a genuine enthusiast. In particular, I’ve fully bought into what I’ve taken to calling the Microsoft Mobility Vision. I use a Nokia Lumia 920 (Windows Phone) and a Samsung Series 7 (Windows 8.1 tablet) on a daily basis to compliment my software development rig here at Aptera. I purchased the Nokia Lumia 920 the first day it was available. At first, folks who saw me out and about were curious about the phone – but at the time there just wasn’t any traction yet. Fast-forward to today though and people are no longer asking me what phone I have; instead, they ask, “Is that one of those Nokia Windows Phones?” Since staying relevant is crucial for any company in an industry advancing as rapidly as the one for mobile devices, this is an important step forward for both Nokia and Window Phones – they are becoming harder and harder for everyday consumers to ignore.
Relevance is something that Microsoft has really struggled with since the release of Windows 8. From a mobile device perspective, the Surface has really been the primary product that has kept Windows 8 relevant. That’s why I’m so excited about the upcoming Nokia tablet. I’m willing to bet it won’t be long before people are seeing me carrying one around, stopping me, and asking, “Is that one of those new Windows 8 tablets? Is it as great as everyone says?” For now, I can only hope.
Matt became the leader of our largest practice at Aptera in May 2014 after eleven years of experience in the industry and one year of experience at Aptera. He specializes in the development of cloud-connected mobile applications and serves on the planning boards of the M3 and Cloud Development Conferences. In addition to his expertise developing apps for mobile devices, he also has a strong background in enterprise-level web applications and enjoys presenting at local and regional events on different software development topics. When Matt’s not creating mobile apps or spending time with his wife and three children, he coaches baseball at Wayne Trace High School.